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Nurturing and conversion

Retargeting automation

Nurturing and conversion

Retargeting automation: How to re-engage leads at scale

Most visitors do not convert the first time they land on your website. They browse a product, compare your offer, abandon a form, leave a cart, or download a resource, and disappear.  That’s a lost…

Elena Mazaheri

Elena Mazaheri |
7 min read

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In this category

Nurturing and conversion

Tips to decrease your eCommerce cart abandonment

Cart abandonment is a sad fact of life for eCommerce retailers, especially when U.S. retailers spend approximately $28.23 billion…

Luke Ramassa|
October 26, 2020 |
9 min read

Nurturing and conversion

Tips for writing effective emails to your sales prospects

Let’s say you’ve gotten a fresh batch of warm leads from Facebook Lead Ads and just imported them into…

Sandra Wilk|
October 12, 2020 |
5 min read

Nurturing and conversion

The Updated Advertising Strategy Guide for Businesses

An advertising strategy is a complete plan designed for a particular ad campaign. Every business needs an effective advertising…

Hephzy Asaolu|
August 06, 2020 |
7 min read

Nurturing and conversion

Instagram Checkout: the Impact on Online Merchants

In its bid to become an e-commerce powerhouse, Instagram has rolled out a beta feature known as Instagram Checkout…

Hephzy Asaolu|
August 03, 2020 |
7 min read

Nurturing and conversion

The complete guide to Facebook Automotive Dynamic Ads

Most automobile businesses struggle to provide consistent and modern car purchasing experiences for buyers. The car buyer journey report…

Hephzy Asaolu|
July 30, 2020 |
7 min read

Nurturing and conversion

How to schedule meetings with leads and guarantee they show up

More and more salespeople are becoming masters of their CRM, especially when it comes to keeping track of new…

Adam Lambert|
July 27, 2020 |
3 min read

Top Articles
from the Blog

The complete guide to Facebook Marketplace for your business

TL;DR Facebook Marketplace helps businesses sell physical products locally or via shipping. Listings are usually free, but shipped orders have Meta selling fees. Sellers must follow Meta’s product, category, and eligibility rules. Good…

Mark Cirillo|
May 11, 2026 |
15 min read

Retargeting automation

Retargeting automation: How to re-engage leads at scale

Most visitors do not convert the first time they land on your website. They browse a product, compare your offer, abandon a form, leave a cart, or download a…

Elena Mazaheri|
May 07, 2026 |
7 min read

Google Ads Lead Form Extensions: The complete guide to Google lead generation

Every business owner knows that setting a strong lead generation strategy helps attract high-quality prospects. However, generating high-quality leads is not easy. In this article, we’ll explain how Google…

Mark Cirillo|
May 05, 2026 |
14 min read

The 6 top Facebook ad management software for marketers

Businesses always want tech tools that are easy to use and save time. To manage Facebook ads with maximum efficiency, it’s essential for these tools to have features like…

Elena Mazaheri|
April 30, 2026 |
13 min read

The complete guide to TikTok advertising (with examples)

TikTok is a video-sharing social networking service that enables users to make videos in different genres, such as dance and comedy.  Whether you want to sell more of your products…

Hephzy Asaolu|
April 28, 2026 |
19 min read