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Lead acquisition

Lead generation for digital marketing agencies

Did you know that many digital marketing agencies struggle more to get their own clients than to get clients’ results? Agencies are the creative engine behind huge ad campaigns, running single-channel, multichannel, and omnichannel strategies…

Ana Gotter

Ana Gotter |
17 min read

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Latest

ecommerce automation

Nurturing and conversion

eCommerce automation: how to streamline and scale your business

As a merchant, nothing compares to the feeling of seeing your eCommerce business grow and prosper. However, with increasing growth…

Marialuisa Aldeghi|
August 12, 2021 |
10 min read

Tracking and growth

How to get the most out of task automation

In the business world, there are many things you have to keep track of. Your day can get very…

Zachary McDaniel|
August 09, 2021 |
9 min read

Nurturing and conversion

Sales process automation: What it is, Tools and Examples

It takes an average of 8 touches to get an initial meeting (or other conversions) with a new prospect.…

Hephzy Asaolu|
August 06, 2021 |
18 min read

ActiveCampaign Review

Nurturing and conversion

The Ultimate ActiveCampaign Review

Most businesses find that their marketing efforts are both complex and diverse, often running a number of campaigns across…

Ana Gotter|
July 19, 2021 |
4 min read

Nurturing and conversion

The Complete Guide to E-commerce Tools for Businesses

There are 12 – 24 million e-commerce websites on the internet, and more are being created every day. With…

Hephzy Asaolu|
July 15, 2021 |
30 min read

Nurturing and conversion

The Best Hubspot Integrations for marketers

Gone are the days of having to run all your business processes manually. Automation and powerful integrations make it…

Lizzie Davey|
July 08, 2021 |
4 min read

Top Articles
from the Blog

Lead generation for digital marketing agencies

Did you know that many digital marketing agencies struggle more to get their own clients than to get clients’ results? Agencies are the creative engine behind huge ad campaigns, running…

Ana Gotter|
April 17, 2026 |
17 min read

B2B lead generation funnel

B2B lead generation funnel: Stages, strategies, and metrics

B2B lead gen can be resource-heavy. That’s why having a solid funnel matters even more. A good B2B lead generation funnel gives your team a shared map. It shows where…

Elena Mazaheri|
April 15, 2026 |
8 min read

google ads best practices 2023

Google Ads best practices to level up your advertising game in 2026

Keeping up with Google’s ad changes can feel like a full-time job. It feels like every week there are new updates to get to grips with, and the tactics…

Lizzie Davey|
April 13, 2026 |
12 min read

Mailchimp vs. HubSpot: Which one is right for you?

Mailchimp or HubSpot? For many small teams, that may provide enough automation. Mostly because they do overlap. A lot. Both help you send emails. Both help you organize contacts. Both…

Elena Mazaheri|
April 09, 2026 |
7 min read

What are Meta ads? Everything you need to know!

Meta advertising is about promoting ads in different channels and reaching audiences. It focuses on advertising tools, ad placements, industry-specific events, and using machine learning.  All this is to offer…

Elena Mazaheri|
April 07, 2026 |
10 min read