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Tags: #B2B

Lead acquisition

The complete guide to B2B ads: 5 strategies to follow

When it comes to growing a business in the B2B (business-to-business) space, a well-planned advertising strategy is essential. B2B ads help companies target decision-makers, generate leads, and ultimately drive conversions. This guide will explore…

Andrew Bailey

Andrew Bailey |
3 min read

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Tagged by #B2B

Nurturing and conversion

How to create B2B Facebook Ads that actually convert 

For years now, Facebook has been well-regarded as one of the best (if not the best) advertising platforms for…

Ana Gotter|
December 21, 2023 |
7 min read

lead enrichment

Lead acquisition

How lead enrichment practices can elevate your strategies

Accumulating and developing a database of prospective customers is a task that dominates most businesses’ strategic roster. This multifaceted…

Charlotte Odwyer|
February 13, 2023 |
8 min read

Tracking and growth

B2B marketing automation: What it is & the best software

There are only so many hours in a day—how can you nurture more leads and increase productivity simultaneously without…

Lizzie Davey|
February 08, 2023 |
6 min read

typeform integrations

Tools and Integrations

Typeform integrations to boost lead generation

Online forms have quickly become an integral aspect of acquiring prospects, with over 49.7% of businesses considering them to…

Charlotte Odwyer|
February 01, 2023 |
8 min read

Tracking and growth

How to Allocate Marketing Budget for Startups in 2022

You’re getting ready for 2022 and you want to have everything in order… but do you know how to…

Ana Gotter|
December 10, 2021 |
5 min read

Lead acquisition

LinkedIn Lead Gen Forms Are Changing Everything for the B2B Market: Here is how

Lead generation is important to every business. To increase your customers’ base, you need a stream of leads from…

Mark Cirillo|
September 10, 2019 |
4 min read

Top Articles
from the Blog

Grow your brand awareness with Christmas social media campaigns

Christmas time is here! It is a season of love, giving gifts, and a lot of merriment. It is also a season of opportunity for your social media campaigns,…

Mark Cirillo|
December 13, 2024 |
11 min read

Christmas email marketing: 18 tips to generate more leads

Christmas is a time of re-connection, a holiday season that draws families and friends back together in celebration.  As well as this, it is also an opportunity for businesses to…

Mark Cirillo|
December 06, 2024 |
10 min read

Recruitment marketing

How to use recruitment marketing to attract top talent 

Picture the scene. You’ve just posted a job ad on your company website. It’s taken you hours to get the wording right, and you’ve gone over every little detail.…

Mark Cirillo|
December 04, 2024 |
8 min read

The best strategies for Facebook retargeting ads in 2025

Visitors rarely buy the first time they visit your site. At this point, they don’t know who you are or what value you can provide. But the last thing you…

Lizzie Davey|
November 29, 2024 |
12 min read

Meta ads strategy

How to build a successful Meta ads strategy in 2025

If you want to get the best results from Facebook ads in 2025, you need to stay up to date. This doesn’t mean following the latest trends or dances.…

Elena Mazaheri|
November 27, 2024 |
7 min read