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Tags: #B2B

Tracking and growth

The complete guide to B2B data enrichment

High-quality data isn’t just a luxury—it’s a necessity. Accurate, complete, and up-to-date information serves as the backbone of successful decision-making, enabling teams to craft personalized outreach and drive meaningful engagement. However, the reality is…

Andrew Bailey

Andrew Bailey |
6 min read

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Tagged by #B2B

Lead acquisition

LinkedIn Lead Gen Forms Are Changing Everything for the B2B Market: Here is how

Lead generation is important to every business. To increase your customers’ base, you need a stream of leads from…

Mark Cirillo|
September 10, 2019 |
4 min read

Lead acquisition

How to use LinkedIn to build a solid b2b lead generation strategy for your business

Over the years, LinkedIn has transitioned from a small social networking site to a world force. LinkedIn publishing platform…

Mark Cirillo|
May 30, 2019 |
5 min read

Nurturing and conversion

Marketing Tips: How to fully understand B2B Buyer Journey

Every business has a unique model or blueprint. Various business models can be grouped into different categories such as…

Mark Cirillo|
April 09, 2019 |
5 min read

Lead acquisition

How to generate B2B leads with Facebook Lead Ads?

Facebook Lead Ads is one of the best tools nowadays to boost your B2B marketing campaign. Let me explain you…

Mark Cirillo|
March 14, 2017 |
3 min read

Top Articles
from the Blog

How to improve Facebook ad performance with LeadsBridge Performance Booster

Facebook is a digital space filled with millions of people and just as many ads. But could you improve your advertising process and still get better results? That’s where LeadsBridge’s…

Elena Mazaheri|
April 25, 2025 |
6 min read

Salesforce® Marketing Cloud: Features & how to use it

Every business wants to be able to map out their customer journey from the first click to the final purchase and beyond.  That means spotting all the key touchpoints, understanding…

Marialuisa Aldeghi|
April 24, 2025 |
9 min read

facebook custom audiences

A step-by-step guide to Facebook custom audiences

One of the main attractive features of Meta for advertisers is its ultra-precise targeting tools such as custom audiences. That, and its massive user base, are the reasons why…

Hephzy Asaolu|
April 23, 2025 |
16 min read

Everything you need to know about Facebook Conversions API

Advertising is substantially reliant on data. What goes in terms of current trends, target audience behavior and expectation, and even tone of voice used to communicate the message. All…

Zachary McDaniel|
April 22, 2025 |
20 min read

Meta ads best practices to follow in 2025

Advertising on social media can feel like a waste of time if you don’t plan it well. But with an effective strategy in place, Meta ads can help your…

Elena Mazaheri|
April 21, 2025 |
8 min read