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Nurturing and conversion

Meta Ads Best Practices

Meta ads best practices to follow in 2026

Advertising on social media can feel like a waste of time if you don’t plan it well. But with an effective strategy in place, Meta ads can help your brand reach the right people. The…

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Facebook Dynamic ads

Facebook Dynamic Ads: The complete guide for 2024

According to a worldwide survey, 89% of social media marketers use Facebook for business promotion, with an additional 80%…

Facebook Lookalike Audiences

Facebook Lookalike Audiences: The complete guide

The Facebook Ads Manager and Meta business suite together offer tools and features to optimize and run ad campaigns…

How to create B2B Facebook Ads that actually convert 

For years now, Facebook has been well-regarded as one of the best (if not the best) advertising platforms for…

Christmas advertising

16 Christmas advertising ideas for real estate marketing

With the Christmas season just around the corner, it’s time to strategize around effective ideas and boost your Christmas…

Google Ads for retail

Google Ads for retail: How to generate more sales

E-commerce has fast become one of the most important facets of modern business, with almost 71% of companies worldwide…

Creating a winning omnichannel customer journey strategy

Today, customers can browse through websites and social media, compare prices online while shopping in-store, and expect immediate gratification…

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from the Blog

CRM for marketing agency

Best CRM for marketing agencies in 2026

Without a proper CRM for marketing agency ops, you cannot meet client expectations, privacy rules, and AI-fueled personalization.  High-performing agencies are consolidating deal flow, client comms, and ad-platform data into…

The complete guide to real estate lead management

Real estate agents, more so than most in other industries, will constantly have leads coming and going. When someone buys a house, they’ll typically stay there for some years.  You…

How to generate Medicare Facebook leads without wasting budget

If you sell Medicare plans, Facebook (Meta) is still one of the fastest, most controllable ways to fill your pipeline with high-intent prospects.  To do that, however, you need to…

A step-by-step guide to Facebook lead ads

It has been a decade since Meta launched Facebook lead ads. A mobile-friendly lead generation tool to maximize online conversion through mobile device ad display optimization.  To leverage its full…

Meta ads best practices to follow in 2026

Advertising on social media can feel like a waste of time if you don’t plan it well. But with an effective strategy in place, Meta ads can help your…