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Meta Ads Best Practices

Meta ads best practices to follow in 2026

Advertising on social media can feel like a waste of time if you don’t plan it well. But with an effective strategy in place, Meta ads can help your brand reach the right people. The…

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Recruitment funnel

Six strategies to optimize your recruitment funnel to generate leads 

There are two sides to recruitment. On one hand, candidates want to find an employer who values their skills…

best practices for tiktok ads

Best practices for TikTok Ads: Mastering the trend wave

Navigating the landscape of TikTok advertising can feel like you’re riding a wave – exciting, unpredictable, and if you…

The best Salesforce integrations

The Best Salesforce® Integrations for 2024

Salesforce® is one of the most popular sales forecasting and CRM tools on the market today for small businesses…

TikTok for car dealerships

How to use TikTok for car dealerships in 2024

We all know the many benefits of Facebook and Instagram. But what about TikTok?  TikTok’s advertising platform is relatively less…

tiktok ads strategy

Elevating your TikTok Ads strategy in 2024

TikTok has firmly established itself as a juggernaut in the social media advertising space, capturing the attention of 1.92…

journey based advertising

The ultimate guide to journey-based advertising

As a marketer, you know how hard it is to turn leads into customers. It’s even harder when you…

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from the Blog

CRM for marketing agency

Best CRM for marketing agencies in 2026

Without a proper CRM for marketing agency ops, you cannot meet client expectations, privacy rules, and AI-fueled personalization.  High-performing agencies are consolidating deal flow, client comms, and ad-platform data into…

The complete guide to real estate lead management

Real estate agents, more so than most in other industries, will constantly have leads coming and going. When someone buys a house, they’ll typically stay there for some years.  You…

How to generate Medicare Facebook leads without wasting budget

If you sell Medicare plans, Facebook (Meta) is still one of the fastest, most controllable ways to fill your pipeline with high-intent prospects.  To do that, however, you need to…

A step-by-step guide to Facebook lead ads

It has been a decade since Meta launched Facebook lead ads. A mobile-friendly lead generation tool to maximize online conversion through mobile device ad display optimization.  To leverage its full…

Meta ads best practices to follow in 2026

Advertising on social media can feel like a waste of time if you don’t plan it well. But with an effective strategy in place, Meta ads can help your…