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Nurturing and conversion

How to find my target audience

Nurturing and conversion

How to find my target audience: 5 Effective strategies

Most people don’t like ads: Myth! They don’t like irrelevant ads. Every day, your ideal customers scroll past thousands of posts, stories, and ads that have nothing to do with them.  If your message looks like one…

Elena Mazaheri

Elena Mazaheri |
6 min read

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In this category

Nurturing and conversion

The best examples of gym ads on Facebook (and why they work)

Ads across Meta technologies are a fantastic tool for your business’s social media marketing. With 11 original ad objectives…

Mark Cirillo|
June 24, 2024 |
18 min read

How to run LinkedIn retargeting ads successfully

Nurturing and conversion

How to run LinkedIn retargeting ads successfully

Reaching the right professional audience at the right time is paramount for brands—but it’s also incredibly challenging. Instead of…

Lizzie Davey|
June 21, 2024 |
6 min read

Recruitment funnel

Nurturing and conversion

Six strategies to optimize your recruitment funnel to generate leads 

There are two sides to recruitment. On one hand, candidates want to find an employer who values their skills…

Federica Salini|
June 03, 2024 |
5 min read

best practices for tiktok ads

Nurturing and conversion

Best practices for TikTok Ads: Mastering the trend wave

Navigating the landscape of TikTok advertising can feel like you’re riding a wave – exciting, unpredictable, and if you…

Marialuisa Aldeghi|
May 07, 2024 |
5 min read

The best Salesforce integrations

Nurturing and conversion

The Best Salesforce® Integrations for 2024

Salesforce® is one of the most popular sales forecasting and CRM tools on the market today for small businesses…

Ana Gotter|
March 19, 2024 |
8 min read

TikTok for car dealerships

Nurturing and conversion

How to use TikTok for car dealerships in 2024

We all know the many benefits of Facebook and Instagram. But what about TikTok?  TikTok’s advertising platform is relatively less…

Elena Mazaheri|
March 15, 2024 |
5 min read

Top Articles
from the Blog

The ultimate guide to LinkedIn conversion tracking

Most marketers still measure their LinkedIn Ads performance by clicks and impressions. But that’s not enough. You need to see which campaigns drive the pipeline using LinkedIn conversion tracking.  This feature…

Elena Mazaheri|
December 08, 2025 |
4 min read

crm lead management

CRM lead management: The best tools to try in 2026

If your ads are working but your pipeline is still messy in 2026, you need to do something about your CRM lead management. Your lead management and CRM are not…

Elena Mazaheri|
December 05, 2025 |
5 min read

The complete guide to Facebook Marketplace for your business

The worldwide presence of Facebook from Meta as a commercial platform has made it the go-to platform for marketers. With most of them wanting to boost their brands’ conversions…

Mark Cirillo|
December 03, 2025 |
14 min read

LinkedIn Pipedrive integrations

Best LinkedIn–Pipedrive integrations by LeadsBridge (and how to use them)

LinkedIn is where you can find your best B2B leads. But your sales team is using a contact management system. So connecting the two platforms is a must.  Pipedrive offers…

Elena Mazaheri|
December 02, 2025 |
5 min read

Custom CRM: Pros and cons of in-house vs. ready-made CRM software

Nowadays, all businesses need a CRM to run their marketing and sales operations properly.  CRMs help you track leads through the funnel, prioritize follow-ups, measure performance, and double down on…

Marialuisa Aldeghi|
November 28, 2025 |
7 min read