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Lead acquisition

Everything you need to know about LinkedIn Lead Gen Forms

LinkedIn Lead Gen Forms allows advertisers to collect leads directly on the platform with mobile-friendly technology, without needing a landing page. But how can your ads get clicks and bring in conversions instead of your…

Mark Cirillo

Mark Cirillo |
16 min read

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Latest

Lead acquisition

Pardot’s LinkedIn connector: Enhance its potential with LeadsBridge

One of the many reasons why most businesses rely on a comprehensive automation software like Pardot is because it allows you…

Marialuisa Aldeghi|
June 23, 2023 |
5 min read

ftc car dealerships

Lead acquisition

A guide to the FTC car dealerships’ new lead generation rules

To any automotive, motorcycle, RV, and powersports dealership in the country, June 9, 2023 wasn’t just any day in…

Marialuisa Aldeghi|
June 19, 2023 |
6 min read

How to send LinkedIn leads to Salesforce® with LeadsBridge

Resources

How to send LinkedIn leads to Salesforce®

LinkedIn Lead Gen Forms have taken lead generation to the next level. Statistically, 40% of B2B marketers surveyed indicated…

Andrew Bailey|
May 30, 2023 |
3 min read

How to download leads from Google Ads

Lead acquisition

How to download leads from Google Ads

Google is one of the most powerful tools for any marketer in any industry. Google averages 89.3 billion site…

Andrew Bailey|
May 18, 2023 |
4 min read

Google Ads for retail

Nurturing and conversion

Google Ads for retail: How to generate more sales

E-commerce has fast become one of the most important facets of modern business, with almost 71% of companies worldwide…

Charlotte Odwyer|
May 16, 2023 |
7 min read

lead generation mistakes

Lead acquisition

7 common lead generation mistakes and how to avoid them

Lead generation is a multifaceted process that requires consistent strategising, evaluation and refining in order to be effective. Acquiring…

Charlotte Odwyer|
May 11, 2023 |
4 min read

Top Articles
from the Blog

Everything you need to know about LinkedIn Lead Gen Forms

LinkedIn Lead Gen Forms allows advertisers to collect leads directly on the platform with mobile-friendly technology, without needing a landing page. But how can your ads get clicks and bring…

Mark Cirillo|
December 12, 2025 |
16 min read

Top six automotive marketing strategies and ideas for 2026

The automotive industry is highly competitive, which makes marketing in this area a high-stakes, challenging operation. Advertising strategies that would have driven results in the past do not have…

Ana Gotter|
December 11, 2025 |
12 min read

The perfect Google Ads campaign structure

The perfect Google Ads campaign structure: A guide for 2026

When it comes to pay-per-click (PPC) advertising with Google Ads, many factors determine the success of your campaigns. One of them is your Google Ads campaign structure.  A well-designed structure…

Britney Steele|
December 10, 2025 |
8 min read

The ultimate guide to LinkedIn conversion tracking

Most marketers still measure their LinkedIn Ads performance by clicks and impressions. But that’s not enough. You need to see which campaigns drive the pipeline using LinkedIn conversion tracking.  This feature…

Elena Mazaheri|
December 08, 2025 |
4 min read

crm lead management

CRM lead management: The best tools to try in 2026

If your ads are working but your pipeline is still messy in 2026, you need to do something about your CRM lead management. Your lead management and CRM are not…

Elena Mazaheri|
December 05, 2025 |
5 min read