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The complete guide to B2B ads: 5 strategies to follow

When it comes to growing a business in the B2B (business-to-business) space, a well-planned advertising strategy is essential. B2B ads help companies target decision-makers, generate leads, and ultimately drive conversions. This guide will explore…

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The Complete Guide to Behavioral Marketing (With examples)

In recent years, behavioral marketing has become a game-changer for marketers. In the past, there was not much data…

How to Allocate Marketing Budget for Startups in 2022

You’re getting ready for 2022 and you want to have everything in order… but do you know how to…

how to download leads from linkedin

How to download leads from LinkedIn

LinkedIn is the powerhouse of lead generation for B2B businesses. A study revealed that out of all leads generated…

consent based marketing

Consent & permission-based marketing: definitions and benefits

There are many different ways in which one can do marketing. The one we are most used to is…

What is an iPaaS? Everything you need to know

Over the years, as tools become more and more refined to be industry or application-specific, more online tools are…

Lead automation

The Complete Guide to Lead Automation (with strategies)

Years ago, businesses generated leads through television ads, radio commercials, billboards, and print media. Today, leads are generated online…

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B2B ads strategies

The complete guide to B2B ads: 5 strategies to follow

When it comes to growing a business in the B2B (business-to-business) space, a well-planned advertising strategy is essential. B2B ads help companies target decision-makers, generate leads, and ultimately drive…

Facebook Ads Audit

The ultimate Facebook ads audit checklist

Facebook ad campaigns let you target your audience strategically and create engaging content. But how can you tell if your campaigns are really working? Accessing your Facebook ads audit can…

Facebook Ads Automation

The complete guide to Facebook ads automation

Without a doubt, Facebook marketing is a worthy investment. It gives you ads that reach the right people, ensures more people see your content, and helps you get more…

Conversion Leads Optimization Facebook delivery option

A guide to Conversion leads optimization  on Facebook (now Meta conversion leads performance goal)

Lead ads have been a hit since they came out a few years ago. They make it super easy to collect lead info right in the app, without users…

A guide to Meta instant forms: Examples & how to create them

Using instant forms for your Meta lead generation campaigns can make things easier for a few good reasons. For starters, it’s convenient. You can collect lead information directly on…