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Tags: #CRM

CRM advertising

Nurturing and conversion

CRM advertising: What it is and how to use it

TL;DR: CRM advertising uses your existing customer data (email lists, purchase history) to target people with ads on Facebook, Google, LinkedIn, and TikTok Instead of guessing who might buy, you show ads to people you already…

Elena Mazaheri

Elena Mazaheri |
5 min read

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Tagged by #CRM

salesforce linkedin integration

Tools and Integrations

How to set up a Salesforce® LinkedIn integration with LeadsBridge

LinkedIn is one of the most widely used professional platforms in the world. This makes the use of LinkedIn…

Charlotte Odwyer|
May 19, 2025 |
5 min read

Facebook lead management

Tracking and growth

Facebook lead management: Benefits and more

Moving leads through the customer journey looks different for every business. At its core, the process is always the…

Elena Mazaheri|
May 08, 2025 |
4 min read

marketing automation examples

Tracking and growth

5 practical marketing automation examples to boost your strategy

Marketing automation is widely adopted because it works. It cuts back on manual tasks, lowers costs by reducing resource-heavy…

Marialuisa Aldeghi|
April 30, 2025 |
6 min read

VinSolutions Facebook integration cover

Tools and Integrations

A VinSolutions guide to maximizing your dealership capabilities

Organizing the operational processes of a dealership can be challenging in itself. From managing customer related tasks to ideating…

Charlotte Odwyer|
April 28, 2025 |
5 min read

salesforce marketing cloud features

Tools and Integrations

Salesforce® Marketing Cloud: Features & how to use it

Every business wants to be able to map out their customer journey from the first click to the final…

Marialuisa Aldeghi|
April 24, 2025 |
9 min read

lead scoring examples

Tracking and growth

5 lead scoring examples for better lead management

Managing leads effectively is key to driving conversions and increasing revenue. By scoring leads based on their level of…

Marialuisa Aldeghi|
April 15, 2025 |
4 min read

Top Articles
from the Blog

Get inspired by these 26 high-converting Facebook lead ads examples

TL;DR Good Facebook lead ads make one clear promise to one audience, back it up fast with proof, and use one easy call to action. Keep the form short, add a…

Hephzy Asaolu|
July 21, 2026 |
16 min read

Meta ads best practices to follow in 2026

TLDR; Ad copy should be short, benefit-focused, personalized, and paired with a strong CTA Creative needs good quality visuals, consistent branding, and proper labeling for UGC or influencer content Lead ads convert…

Elena Mazaheri|
July 17, 2026 |
13 min read

CRM advertising

CRM advertising: What it is and how to use it

TL;DR: CRM advertising uses your existing customer data (email lists, purchase history) to target people with ads on Facebook, Google, LinkedIn, and TikTok Instead of guessing who might buy, you show…

Elena Mazaheri|
July 15, 2026 |
5 min read

Everything you need to know about Facebook Conversions API

TL;DR Facebook Conversions API (CAPI) sends conversion data straight from your server to Meta, skipping browsers and cookies entirely. It exists because Safari, iOS privacy settings, and ad blockers have made…

Elena Mazaheri|
July 13, 2026 |
16 min read

What are Meta ads? Everything you need to know!

TL;DR  What Meta ads are: Paid ad formats you can run across Meta’s family of apps.  Where they appear: Feed, Stories, Reels, Messenger, Audience Network, and Threads.  Main formats: Flexible, single…

Elena Mazaheri|
July 09, 2026 |
11 min read