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Tags: #CRM

Lead management examples

Nurturing and conversion

A complete guide to lead management (with strategies and examples)

Leads are the lifeblood of every business, and the generation of these integral players is typically the primary focus when deciding which tactics to bring into action. Of course, these decisions require deliberation based…

Hephzy Asaolu

Hephzy Asaolu |
18 min read

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Tagged by #CRM

marketing automation workflows

Tracking and growth

Top 5 marketing automation workflows to improve your business

Businesses across the globe are inundated with repetitive tasks that require completion in order for operations to function as…

Charlotte Odwyer|
March 17, 2023 |
7 min read

hr automation

Tracking and growth

The complete guide to HR automation

Human resources (HR) automation is a growing trend that has the potential to revolutionize the way businesses manage their…

Elena Mazaheri|
March 16, 2023 |
7 min read

First-party vs. third-party cookies

Tracking and growth

First-party vs. third-party cookies: The difference explained

New privacy laws and regulations are making it increasingly difficult for brands to collect relevant data from their customers.…

Lizzie Davey|
March 13, 2023 |
5 min read

Software as a Service examples

Tools and Integrations

What are SaaS tools? Software as a Service examples & why you should use it

The SaaS industry is booming, with new tools popping up left and right. Brands of all sizes and industries…

Ana Gotter|
February 17, 2023 |
8 min read

lead enrichment

Lead acquisition

How lead enrichment practices can elevate your strategies

Accumulating and developing a database of prospective customers is a task that dominates most businesses’ strategic roster. This multifaceted…

Charlotte Odwyer|
February 13, 2023 |
8 min read

Customer segmentation

Nurturing and conversion

The complete guide to customer segmentation strategy

Anyone who has ever worked in sales, customer service, or a business analytics department is all too aware that…

Ana Gotter|
February 10, 2023 |
6 min read

Top Articles
from the Blog

how to advertise car dealership on facebook

How to advertise your car dealership on Facebook

Want to know how to sell more cars online? Facebook’s Marketplace might be the solution you are looking for. Most car shoppers in the US planning to purchase a vehicle…

Elena Mazaheri|
March 28, 2025 |
16 min read

Lead management examples

A complete guide to lead management (with strategies and examples)

Leads are the lifeblood of every business, and the generation of these integral players is typically the primary focus when deciding which tactics to bring into action. Of course,…

Hephzy Asaolu|
March 26, 2025 |
18 min read

The best Facebook trends to consider in 2025

Facebook continues to be one of the most powerful platforms for marketers, with billions of active users and a robust advertising ecosystem. However, as consumer behavior evolves and Meta…

Andrew Bailey|
March 25, 2025 |
3 min read

How to generate leads on Facebook

How to generate leads on Facebook: Tips & best practices

Meta creates technologies that bring people together and support business growth. Meta’s machine learning is already shaping your ads. But knowing how to leverage its signal marketing tools can…

Elena Mazaheri|
March 24, 2025 |
10 min read

How to run Facebook ads for clients: The ultimate guide for agencies & freelancers

Running Facebook ads for a client is often one of the first big projects freelancers and new agencies take on. This kind of project can be very rewarding, both…

Elena Mazaheri|
March 21, 2025 |
9 min read