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Tags: #Facebook

Conversion Leads Optimization Facebook delivery option

Lead acquisition

A guide to Conversion leads optimization on Facebook (now Meta conversion leads performance goal)

TL;DR Conversion leads is a Meta setting that shows your lead ads to people likely to become customers, not just people likely to fill out a form. It only works with Instant Forms, and your CRM…

Marco Cirillo

Marco Cirillo |
11 min read

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Tagged by #Facebook

Tracking and growth

Cookieless tracking: The potential impact on the world of advertising

Tracking cookies is a vital part of advertising. It’s really not a secret at this point. However, understanding what…

Elena Mazaheri|
December 11, 2023 |
13 min read

Resources

Connect Facebook lead ads to your favorite marketing platform with LeadsBridge

In this article, you’ll learn how to set up a bridge to connect Facebook lead ads and your favorite…

Elena Mazaheri|
December 08, 2023 |
4 min read

Facebook Pixel and iOS14

Tracking and growth

Facebook Pixel and iOS 14: Updates, and what you should expect

Apple changed its iOS 14 data tracking permissions back in January of 2021 and has gradually implemented new updates…

Luke Ramassa|
November 27, 2023 |
9 min read

Facebook Lead Ads and Hubspot integration - Blog cover

Resources

How to set up Facebook lead ads and HubSpot integration

In today’s highly competitive marketing landscape, making well-informed decisions on lead acquisition can make all the difference. Luckily, there…

Mark Cirillo|
November 03, 2023 |
5 min read

How to connect Facebook Leads to Zoho CRM via LeadsBridge

Tools and Integrations

How to connect Facebook Leads to Zoho CRM via LeadsBridge

Zoho is up there as one of the go-to CRMs for businesses looking to keep their customer databases in…

Luke Ramassa|
October 26, 2023 |
8 min read

Integrate Klaviyo with Facebook lead ads

Lead acquisition

Why you should integrate Klaviyo with Facebook Lead Ads: 5 core benefits

It’s clear that Facebook Lead Ads are invaluable when it comes to collecting high-quality leads at a relatively low…

Marco Cirillo|
September 29, 2023 |
5 min read

Top Articles
from the Blog

Conversion Leads Optimization Facebook delivery option

A guide to Conversion leads optimization on Facebook (now Meta conversion leads performance goal)

TL;DR Conversion leads is a Meta setting that shows your lead ads to people likely to become customers, not just people likely to fill out a form. It only works with…

Marco Cirillo|
October 12, 2026 |
11 min read

facebook custom audiences

A step-by-step guide to Facebook custom audiences

TL;DR Facebook Custom Audiences target people already familiar with your business. You can build audiences from website visitors, CRM contacts, app users, and engagement. Meta Pixel and CRM integrations help track users…

Elena Mazaheri|
October 08, 2026 |
20 min read

Google Ads Salesforce® integration: 5 ways to connect

TL;DR Google Ads is good for getting clicks and form fills. You need Salesforce® to see where the deals are. By connecting the two, you get to know which ads…

Elena Mazaheri|
October 06, 2026 |
8 min read

Best Facebook Lead Ads integrations

The best Facebook lead ads CRM integrations for your marketing campaigns

TL;DR Meta only stores your leads for 90 days. After that they’re gone, so you either export them regularly or sync them automatically. Speed matters more than the CRM you pick.…

Mark Cirillo|
September 29, 2026 |
17 min read

The 6 best webinar software platforms for 2026

TL;DR Zoom Webinars is the safest pick for large live events, but it is a broadcasting tool, not a marketing one. Demio fits marketing teams that measure webinars by leads. GoTo Webinar…

Elena Mazaheri|
September 24, 2026 |
8 min read