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Tags: #CRM

Education CRM

Nurturing and conversion

The best education CRM tools to consider

Do educational organizations only deal with new leads? No, they handle a ton of information every day. College and university admissions teams need to track prospective students and applicants, and where each person is in…

Ana Gotter

Ana Gotter |
9 min read

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Tagged by #CRM

lead enrichment

Lead acquisition

How lead enrichment practices can elevate your strategies

Accumulating and developing a database of prospective customers is a task that dominates most businesses’ strategic roster. This multifaceted…

Charlotte Odwyer|
February 13, 2023 |
8 min read

Customer segmentation

Nurturing and conversion

The complete guide to customer segmentation strategy

Anyone who has ever worked in sales, customer service, or a business analytics department is all too aware that…

Ana Gotter|
February 10, 2023 |
6 min read

Tracking and growth

B2B marketing automation: What it is & the best software

There are only so many hours in a day—how can you nurture more leads and increase productivity simultaneously without…

Lizzie Davey|
February 08, 2023 |
6 min read

activecampaign integrations

Tools and Integrations

ActiveCampaign integrations: How to get started with LeadsBridge

ActiveCampaign has made a name for itself as a powerful marketing tool that helps marketers run automated marketing activities.…

Marialuisa Aldeghi|
January 26, 2023 |
8 min read

Tools and Integrations

The best Pardot integrations to use in 2023

Every year, companies are striving to find new and innovative ways to lower costs and increase revenue. With the…

Andrew Bailey|
January 12, 2023 |
4 min read

Tools and Integrations

The best free marketing software tools you should be using

Marketing software is an invaluable operational tool for every business. By allowing you to manage your leads more efficiently…

Ana Gotter|
December 19, 2022 |
8 min read

Top Articles
from the Blog

Snapchat Lead Generation: Everything you need to know

Struggling to turn Snapchat views into real leads? You’re not alone.  Getting attention is easy. Turning that attention into contact details, qualified prospects, and sales is the hard part.  With 946…

Marialuisa Aldeghi|
March 23, 2026 |
6 min read

A guide to Google types of ads and when to use them

Google Ads can feel like choosing software for your team. Everything promises to help, pricing adds up fast, and if you pick the wrong setup, you end up paying…

Elena Mazaheri|
March 20, 2026 |
6 min read

How to download leads from Snapchat: A complete guide

Running Snapchat lead ads? Then you should know where your leads are and how to download them fast, like it’s the back of your hand.   Snapchat lets you collect contact…

Andrew Bailey|
March 18, 2026 |
4 min read

Agency marketing automation

Agency marketing automation: The complete guide

Do you generate leads but cannot onboard them? Or they don’t stick around even after onboarding? You might have a data management issue. Most agencies don’t lose clients because of ads alone.…

Elena Mazaheri|
March 16, 2026 |
7 min read

Marketing automation tools for marketing agencies

Top marketing automation tools for agencies

Marketing agencies do a lot at once.  You need to run ads, collect leads, send follow-ups, track results, and report back to clients. Top marketing automation tools help you handle…

Elena Mazaheri|
March 12, 2026 |
8 min read