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Tags: #CRM

Tracking and growth

How to create a successful marketing automation strategy: The complete guide

One of the common challenges businesses encounter is generating leads and retaining customer loyalty. Besides these objectives, each company has to collect a massive amount of data and use it to create marketing-centric systems.  These…

Elena Mazaheri

Elena Mazaheri |
10 min read

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Tagged by #CRM

Lead acquisition

How to set up LinkedIn Lead Gen Forms & Pardot integration through LeadsBridge 

LinkedIn Lead Gen Forms offer a robust medium for any advertiser targeting the B2B market. Through this feature, the…

Elena Mazaheri|
June 22, 2022 |
3 min read

Tools and Integrations

Custom CRM: pros and cons of in-house VS ready-made CRM software

Nowadays, all businesses need a CRM in order to run their marketing & sales operations properly. No matter how…

Marialuisa Aldeghi|
March 28, 2022 |
11 min read

Tools and Integrations

The Best Mailchimp CRM Integrations You Need in 2024 

Mailchimp is one of the most popular and effective email software options on the market right now. It’s accessible…

Ana Gotter|
March 16, 2022 |
4 min read

Tracking and growth

Lead Lifecycle Management & Automation: The Complete Guide

Lead lifecycle management is a common concern for marketers nowadays. It deals with all the chain reactions that a…

Elena Mazaheri|
January 28, 2022 |
10 min read

email sequence examples

Nurturing and conversion

Email Sequence examples: the complete guide to follow up

In spite of the wide variety of new marketing techniques, email marketing is still one of the best ways…

Hephzy Asaolu|
December 30, 2021 |
7 min read

Tracking and growth

The Complete Guide to Behavioral Marketing (With examples)

In recent years, behavioral marketing has become a game-changer for marketers. In the past, there was not much data…

Hephzy Asaolu|
December 28, 2021 |
15 min read

Top Articles
from the Blog

How to build your email list on Facebook and Instagram

Facebook and Instagram are outstanding social media platforms in their own right. They’ve got great reach, and gaining followers on the platform can be exceptionally beneficial for relationship and…

Ana Gotter|
November 14, 2025 |
11 min read

Snapchat ads cost

How much do Snapchat ads cost?

Snapchat continues to grow, which means your ad dollars can still reach a wide audience on this platform.  But how much can advertising on Snapchat actually cost? You can start with…

Elena Mazaheri|
November 12, 2025 |
4 min read

How to use Facebook lead automation to improve your ads

Facebook has no shortage of helpful integrations and automation options. For advertisers and marketers, possibly the most helpful ad format that Meta has ever released is Facebook lead ads. There…

Zachary McDaniel|
November 11, 2025 |
8 min read

How to download leads from Facebook lead ads

Facebook lead ads are an effective way to help you reach your target audience. But generating leads doesn’t automatically mean hitting the target. You’ll need to manage and nurture your…

Hephzy Asaolu|
November 10, 2025 |
11 min read

Google ads vs Facebook ads

Google Ads vs. Facebook Ads: An in-depth comparison 

Paid search and paid social work best when you use them as complementary advertising devices.  But how to pick the right one for a certain campaign?  And how to divide your…

Elena Mazaheri|
November 07, 2025 |
5 min read